91ÖÆƬ³§¹ÙÍø

Purpose of the Post:

• To play an active part of the SMMTCommunications team, promoting SMMTand the UK automotive industry to ensure a positive public profile through media coverage and events.
• To take a lead on identifying, developing and delivering constantly changing news content across SMMTwebsites and social media with the aim of boosting traffic. This could cover news, features, audio, video, infographics etc.
• To promote the SMMTgroup and UK automotive sector issues, events and activities through digital media channels.
• To build and maintain positive media relationships and respond efficiently and effectively to media enquiries to support the delivery of a first-class press office service.
• To build and maintain positive relationships with SMMTmembers and support the delivery of communications to appropriate member groups.

Qualifications/Skills/Attributes required:

• Experience of creating and editing content to suit different audiences (such as media relations, news, features, audio, video, infographics)
• Experience/knowledge of WordPress- based websites, SEO and social media
• First-class written and verbal English skills. Ability to write high standard quotes and press releases
• Strong interpersonal abilities and the ability to forge and maintain relationships.
• A positive and enthusiastic approach to team work.
• Ability to work on own initiative and under pressure to deliver to tight deadlines.
• Outstanding organisational skills and the ability to multi-task.
• A clear understanding of media requirements.
• A clear understanding of 91ÖÆƬ³§¹ÙÍø’s role in the industry, and member requirements.
• An understanding of automotive issues, the national news agenda and public affairs.
• Competent IT skills –Word, Excel, PowerPoint, Outlook and web browsers.
• Confidentiality and diplomacy.

Main duties include:

• Help to develop and uphold a digital and social media strategy to promote the work of 91ÖÆƬ³§¹ÙÍø. Assist, where needed with other SMMTGroup digital properties (Motor Codes, Industry Forum) and the Automotive Council.
• Identify, produce and edit news and other content, ensuring messages and branding is consistent with the broader communications activity.
• Ensure all relevant web content is coordinated and effectively communicated through the site homepages and all digital channels (websites, social media, blogs etc).
• Identify and activate opportunities to develop the SMMTgroup’s digital media activity to support the delivery of 91ÖÆƬ³§¹ÙÍø’s business objectives.
• Liaise with the IT department on any day-to-day developments of 91ÖÆƬ³§¹ÙÍø’s websites. [Note: The IT and Membership department are responsible for the functionality of the members area of the website and anything beyond the login process]
• Produce regular statistics and reports on the use of all digital media channels.
• Work with other press office members to respond effectively and efficiently to media enquiries of all types, facilitating spokespeople for comment as appropriate and in accordance with SMMTpolicy.
• Under the guidance of the Director of Communications and International and/or the Senior Media Manager, project management of specific issues, developing key messages and activity plans to deliver the appropriate profile for the issue, SMMTand member companies.
• Play an active part in monthly press releases on car registrations, manufacturing and pre-registration figures and writing other press releases and articles as required. To both domestic and international media
• Proactively build and maintain media relationships, identifying news angles and pitching stories continuously striving to increase 91ÖÆƬ³§¹ÙÍø’s media profile.
• Liaise with members’ and stakeholders’ PR departments to improve the flow of information.
• Ensure relevant media information is disseminated internally at SMMTand to SMMTmembers.
• Other duties as required.
• Please note, the role may require out of hours work including media calls and event attendance. There is a duty press office rota for the press team.

Salary and benefits package:

The package includes private medical insurance, company pension scheme, flexi time, 25 days annual leave, childcare vouchers, interest free season ticket loan (after 6 months).

Deadline for Applications:

22 May 2015

Method of Application:

Prospective candidates should e-mail [email protected] with a CV and covering letter quoting your salary expectations.

Early applications are encouraged as interviews will take place and the position offered before this date if a suitable candidate is found.